Orions sought to improve the profitability of their online fashion accessories store. We redesigned their website with a new checkout system and crafted marketing campaigns for their advertising on Google and Meta.
We replaced the old shopping cart with a new slide cart that lets customers add or remove items directly on the same page. Previously, customers had to go to a different page, which sometimes made them leave the site. The new slide cart also suggests related products to encourage extra purchases, leading to a better overall experience.
Orions Fashion previously suffered from low traffic and moderate conversion rates and sales.
After the online transformation, we have seen great improvements in performance metrics. Targeted marketing efforts have increased both the number and quality of visitors, while the new user-friendly website improved the conversion rate by almost 3.5%, leading to a significant increase in sales.
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