Pons Helse, a health clinic in Slemmestad, Norway,sought to modernize its website, streamline service delivery, and introduce e-commerce capabilities for the first time. The project included a unique design for their wellness and beauty division, Pons Estetica, and a user-friendly booking system. A simple checkout was implemented for subscription services, offering flexible payment options via Vipps and credit card. Customers gained the ability to manage their memberships and view booked services through a personalized portal.
The website was redesigned with a personalized, intuitive layout that included detailed service pages and a dedicated section for Pons Estetica.
A categorized and searchable booking system was introduced to improve the customer experience.
A subscription service was added, featuring recurring payments and a user portal for managing memberships, making changes, and viewing booked services.
An e-commerce system was launched with a simple checkout process, supporting payments via Vipps and credit cards.
Digital marketing strategies were optimized, resulting in a 60% reduction in cost-per-acquisition and expanded reach.
Customer engagement was enhanced by emphasizing membership benefits and introducing newsletters to attract and retain clients.
By introducing e-commerce, advanced membership management, and a customer-centric design, Pons Helse transformed its online presence and service capabilities. The integration of flexible payment options and user-friendly tools positioned the clinic for growth and long-term success, showcasing the power of effective digital solutions.
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